New Delhi, India, 3 July 2026: Korea Tourism Organization appoints Cho Yoonmi as the new Director of its New Delhi office, effective 30 June 2026, reinforcing its long-term commitment to expanding tourism from India to South Korea.
With more than 25 years of experience at the Korea Tourism Organization (KTO), Cho Yoonmi will lead initiatives to strengthen travel trade partnerships, increase destination awareness, and position South Korea as a preferred destination for Indian travellers.
Korea Tourism Organization Appoints Cho Yoonmi to Lead India Operations
The decision as Korea Tourism Organization appoints Cho Yoonmi reflects KTO’s strategy of strengthening its presence in one of Asia’s fastest-growing outbound travel markets.
Based in New Delhi, she will oversee tourism promotion activities across India while working closely with travel partners, airlines, tour operators, media, and government stakeholders.
Her extensive institutional experience is expected to support KTO’s long-term tourism development goals in the Indian market.
Focus on Strengthening Travel Trade Partnerships
One of Cho Yoonmi’s primary priorities will be expanding collaboration with India’s travel trade ecosystem.
The Korea Tourism Organization plans to deepen engagement with:
- Travel agencies
- Tour operators
- Destination management companies
- Airlines
- Hospitality partners
- Tourism associations
These partnerships are expected to improve access to South Korean travel products while creating new opportunities for collaborative marketing campaigns and destination promotions.
Expanding Outreach Across Indian Cities
Under Cho Yoonmi’s leadership, KTO intends to strengthen its presence beyond India’s major metropolitan centres.
The organisation will focus on expanding awareness in key outbound travel markets, including:
- New Delhi
- Mumbai
- Bengaluru
- Hyderabad
- Chennai
- Kolkata
- Pune
The strategy aims to reach a broader segment of Indian travellers seeking international leisure, business, and cultural experiences.
Growing Interest in South Korea
South Korea continues to gain popularity among Indian travellers due to its unique combination of modern cities, cultural heritage, natural landscapes, entertainment, and cuisine.
Popular destinations include:
- Seoul
- Busan
- Jeju Island
- Gyeongju
- Gangwon Province
The increasing influence of Korean popular culture, including K-pop, Korean dramas, cuisine, and wellness tourism, has also contributed to growing interest among Indian visitors.
Supporting Tourism Growth
The appointment aligns with KTO’s broader objective of increasing visitor arrivals from India through strategic destination marketing and industry engagement.
Future initiatives are expected to include:
- Travel trade training programmes
- Joint marketing campaigns
- Familiarisation trips
- Consumer roadshows
- Tourism exhibitions
- Digital marketing initiatives
These activities aim to strengthen awareness of South Korea’s diverse tourism offerings across different traveller segments.
Leadership Experience
Cho Yoonmi brings over two decades of experience within the Korea Tourism Organization, having worked across various tourism promotion and international market development roles.
Her leadership is expected to support stronger cooperation between Indian travel stakeholders and South Korea’s tourism industry while expanding business opportunities for both markets.
Key Highlights
- Korea Tourism Organization appoints Cho Yoonmi as New Delhi Director.
- Appointment effective from 30 June 2026.
- Brings over 25 years of tourism experience.
- Focus on expanding India’s outbound travel to South Korea.
- Strengthens travel trade partnerships.
- Supports regional market development across India.
FAQ
Who has been appointed by the Korea Tourism Organization?
Cho Yoonmi has been appointed Director of the Korea Tourism Organization’s New Delhi office.
When did the appointment become effective?
The appointment became effective on 30 June 2026.
What will be her primary responsibilities?
She will lead tourism promotion, strengthen travel trade partnerships, expand destination marketing, and increase Indian visitor arrivals to South Korea.
Why is India important for South Korean tourism?
India is one of the fastest-growing outbound travel markets, offering significant opportunities for leisure, business, and cultural tourism.
Conclusion
As Korea Tourism Organization appoints Cho Yoonmi to lead its New Delhi office, the organisation is reinforcing its commitment to the Indian market through stronger partnerships, wider regional outreach, and enhanced destination promotion.
With India’s outbound travel demand continuing to grow, the appointment is expected to play an important role in strengthening tourism ties between India and South Korea while creating new opportunities for travellers, travel businesses, and the wider tourism industry.
